When the people type…
At the last AMSRS conference I presented a paper on the research to develop the design of plain packaging for tobacco products (yes, that colour…… Pantone 448C). During the questions that followed, an...
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Research for Social Change In 2011-2012, I had the opportunity to undertake the type of research that every social and government researcher dreams of….research aimed at bringing about widespread...
View ArticleGovernment can do Online Qual – Online Testing for Online Tools
As more and more government marketing collateral and information tools move online, it was only a matter of time until it became acceptable among a government agency to test tools intended for online...
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